Subdomains are effectively the same as domains but with another dot, as an example should your domain was plasticsurgery.com, a subdomain could be my.plasticsurgery.com or your.plasticsurgery.com. They can lengthen your website name significantly, and make it more difficult to consider, but the good thing is with a lot of the lower-cost hosting services you could have as many as you want!
But do you need them? Could using endless subdomains beneficially impact the rankings of your main domain? Subdomains really came about to assist large websites organize themselves. In the event you look closely at an enormous site, you will probably find a subdomain prefix. It is because when building a large number of pages, subdirectory names could get very long or simply just start to look very similar that it is tough to differentiate between the two easily.
You have as much subdomains of your original domain address as you wish, but that doesn’t mean it is possible to replicate your primary site across hundreds of subdomains, it will not boost your main site’s ranking or spot in the SERPs (Search Engine Results Pages), actually the major search engines will spot the duplicate content and in all likelihood penalize you for the replicated subdomains you might have created.
If you intend to build out a massive website, subdomains certainly are a very helpful organizational tool whenever you can plan the structure of your site well. For instance you can have: marketing.yourdomain.com, sales.yourdomain.com, customerservice.yourdomain.com, but for the majority of ordinary internet marketers this really is completely unnecessary.
For a large corporation this delineation of departments could be very useful when numerous workers are adding articles and information to a site – there exists always a possibility that the subdirectory should be utilised by two entirely separate departments and cause a problem. As an example you could have: sales.mydomain.com/how-to-license-your-product and customerservice.yourdomain.com/how-to-license-your-product – two entirely different articles published by two separate departments.
In case you are starting a web site to get a rapidly growing company, then then you have already planned the hierarchy of your own domain using a professional company building your web site.
The rules of SEO (Seo) still apply equally to domains and subdomains. The major search engines will treat each as a separate entity, if your main site has a high PR, it does not always mean that your subdomains will have a similar pagerank, even if you can link the main domain for the subdomains manually and vice versa, you simply will not be penalized for your.
A bit of time ago web developers saw a loophole within the search engine ranking system and they also would deceive the search engines into thinking that a site was much bigger than it genuinely was by making use of duplicate or only slightly different content and also the same keywords within subdomains. The lid was placed on that practice in the past for obvious reasons. Many sites were ixlazr top ranking for keywords however they were without substance to backup that ranking.
In case you have a big niche that will be covering many subjects, let’s say motorcycles, and you wanted to possess a separate subdomain for each make of motorcycle – it could be a good idea to use subdomains for each brand, instead of purchasing dozens of different domain names for every kind of motorcycle. It will save you money and you also won’t need to go with the laborious process of getting a good domain for each and every category. You may also link internally to relevant information, which makes it much easier for a visitor, and it’s beneficial to you because that visitor is staying on your own site.
So the use of subdomains really comes down to what size you want your site to get, and just how many topics it will cover.